Customer AI
Get more from your marketing:
Built to deliver outcomes in acquisition and retention
Acquisition
Put the power of customer acquisition back in your hands
Target and acquire more ideal customers to grow revenues, increase profits, and drive a higher ROI from your campaigns.Retention
Get closer to your customers by building brand loyalty and engagement
Provide a more personalized experience to increase LTV and reduce churn by serving the right recommendations, at the right time, via the right channel.Underpinned by:
Predictive customer view
Our PCV unifies data from across siloed systems, gaining a clearer understanding of your customer and automatically predicting what they want, and when they're looking to buy.
Intelligence layer
Customer AI's intelligence layer capabilities can be used in combination to optimize processes and drive decision-making.
Integration
Customer AI integrates seamlessly with your existing tech stack to deliver maximum value.
This enables you to…
Attract and acquire new ideal customers
Audience Generation
Sophisticated AI-powered targeting generates segments highlighting your most valuable customers – and prescribes actions to help you acquire more of them, at the lowest cost.
Spend your money where it matters
Ad Optimization
We leverage your customer data with AI to deliver intelligent ad recommendations and smarter targeting segments – leading to increased ROAS and reduced acquisition costs.
Increase engagement and relevance
Message Personalization
Have one-to-one conversations with your customers by delivering personalized, intelligent recommendations via your marketing comms to increase LTV and reduce churn.
Enhance the online shopping experience
Onsite Personalization
Increase conversions and average order values by predicting exactly what your customers want, serving them with intelligent onsite recommendations in real-time.
Peak makes it easy to get started with AI
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Get rapid results with AI, no matter how messy your data is
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Start with one solution, prove ROI, and then roll out enterprise-wide AI
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Easy onboarding and ongoing support from our team of experts
Get the guide
Discover more about Customer AI and how it can help your acquisition and retention strategies
Success story
Working with Peak has given us a unique, data-led view of the performance of our song catalogue and playlists, allowing us to better predict…
Blog
How can AI predict customer churn?
We look at the ways AI can help businesses to predict when and why customers are likely to leave – so that you can prevent them from doing…
Blog
D2C marketing in COVID-19: two sides of the story
As retail and other D2C businesses are forced to adjust their marketing strategies in light of COVID-19, what approach should they be taking…
Blog
Connected retail: the future of customer experience
The modern shopper is now switched on 24/7, and the key to keeping them happy is to offer a personalized, connected retail experience.
Success story
We’re gaining a lot from being an AI-driven retailer, and the results of our recent social advertising campaigns speak volumes.
