What is Decision Intelligence?
Decision Intelligence (DI) is the commercial application of AI to the decision making process. It is outcome focused and must deliver on commercial objectives.
For your customer organization Decision Intelligence means pinpoint marketing and sales that grows your customer base and revenues, all the time.
For your planning team Decision Intelligence means optimized inventory and pricing that maximizes sales and margin, all the time.
For your supply chain teams Decision Intelligence means an agile supply chain that always delivers for your customer, more efficiently than ever, all the time.
Every organization needs its own AI to drive great decision making
To succeed with Decision Intelligence, you need three things:
An AI-ready data set
All of your data combed, cleaned and structured it to make it easy to manipulate, explore and enrich it with AI.
A centralized intelligence
This is a company's very own AI, and represents the sum total of a company's knowledge about their world, and can spot patterns, trends and future possibilities hidden within vast amounts of data.
A way for commercial leaders and people to quickly be able to go from data, to insight, to a decision, to be able to monitor the impact. This is where AI is truly put in the hands of commercial leaders.
Level up your organization with Decision Intelligence
This IDC InfoBrief, written by Neil Ward-Dutton and Jack Vernon, explains why it’s time to level up the way organizations do business with AI-powered decision making.
Decision Intelligence means great commercial decision making, all the time
No longer reserved for the data science teams of technology super giants, Decision Intelligence makes the transformational power of artificial intelligence (AI) and machine learning accessible to everyone.
With Decision Intelligence you can…
The Superhumans embracing Decision Intelligence
Hear how our customers are unlocking the potential of their data and transforming their decision making with Decision Intelligence. Check out these real world examples to discover how Decision Intelligence helps solve business challenges.
Companies are already starting this journey with Peak
Holding on to too much – or too little – stock across your network.
Accurately forecasting demand to optimize your inventories.
AI-powered inventory optimization from Peak.How we did it
Guessing who to target and wasting advertising spend.
Serving ads only to those in market with high potential lifetime value.
AI-powered ad optimization and audience generation.
Optimize your paid media campaigns by targeting the right people, all the time
Sending blanket marketing communications.
Having one to one conversations.
AI powered hyper-personalization.
Have great conversations with every single customer, all the timeHow we did it
Guessing the quantity of raw materials you need to order.
Ordering the optimal amount to fulfill demand and avoid wastage.
AI-powered forecasting and inventory optimization powered by Peak.
Ensure your inventories are optimized to keep things ticking along smoothly, all the time
Ready to start your Decision Intelligence journey with Peak?
We have the technology, strategy and services to help you succeed, regardless of your previous experience with AI projects.
One platform. Everything you need.
Peak's platform will allow you to unleash the power of Decision Intelligence within your organisation and start using AI to make better, faster, more consistent decisions, all the time.
Decision Intelligence across your business
Solve your biggest business challenges with one of Peak’s solutions, to drive profit and efficiency from your marketing to your supply chain, and everything in between.
Building the Decision Intelligence category
Peak CEO Richard Potter discusses the emergence of a new category of software, Decision Intelligence, and its role in the future of business.
By Richard Potter on 17/02/21Read more