Do great things with data
Here are six steps to supercharging your existing AI efforts. We hope it provides you some food for thought on how you can maximize the potential of AI at Old Navy.
Connect siloed systems
AI delivers its best results by leveraging data from across the entire business,
not just siloed functions. This approach connects disparate systems to drive outcomes across your entire value chain.
Recognize your data's potential
It is good enough, and the more data you feed AI, the better your results will be. Ensure you’re capitalizing on data from multiple departments – and don’t forget about beneficial third party data, too.
Understanding and outcomes
Ensure your AI tech stack is the best it can be, and don’t lose sight of what’s really important: the results, and knowing how they’re being achieved. Outcomes should always come first, but you need a robust AI infrastructure and an understanding of why it’s working.
Get everyone on board
Enable your team to be the best it can be with AI. Many will be unaware of AI’s benefits, or even apprehensive about how it will impact their day-to-day role. Upskill your team so that everyone is bought into the vision of AI for Old Navy.
Don't replace your existing tech stack
Re-evaluate your existing solutions and determine what’s working and what isn’t, but before you start scrapping systems or embarking on a lengthy transformation project, think about the ways AI could enhance existing systems, rather than replace them.
Consider a new type of system
To win in the AI era, businesses need a new kind of system; a centralized system of intelligence powering smart decisions and optimizations across the entire enterprise, giving teams the platform they need to deliver enterprise AI at scale and speed. We call this the Peak AI System.
Benefits for you and your customers
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Engaging comms
No more blanket email spam. Customer conversations are about highly-personalized, relevant content that appeals to them, only when they are in-market.
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Improved loyalty
Customers feel that the retailer “gets them” through more personalized touchpoints, which exceed their expectations and drive brand loyalty.
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Optimized stock
Customers can find the sizes and styles they want in stock, with no concerns about missing out on their favorite products.
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Effective delivery
A smarter supply chain means orders are fulfilled on time, building customer satisfaction and reducing churn.
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Growth across the value chain
Retailers can optimize and enhance every aspect of their operation with AI, driving efficiencies across the business.
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Improved sustainability
Smarter forecasting and logistics means less wastage and a reduced carbon footprint, helping retailers move towards improving sustainability.
Peak named a Cool Vendor
In the May 2020 Cool Vendors in AI for Retail report by Gartner
You're in good company
Peak’s specialist team are dedicated to delivering outcomes for retailers. With extensive industry experience, we know the market inside out and have a proven track record.
It's easy to get started with Peak
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Peak aligns AI with your overall business strategy, supporting you to prioritize which use case to get started with.
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Messy data? No problem. Peak ingests, transforms, and unifies your data to deliver rapid results with a short time to value.
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Solutions are configured to meet your needs, with each one focused on optimizing specific business functions.
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Peak’s AI System integrates with your existing business systems, so there’s no need to rip and replace.